Motivate Your Downline with Autoresponders

Many affiliate marketers have a hard time building a downline y and an even harder time keeping downline members motivated and selling. If your income depends on the sales of others, you should strongly consider keeping them motivated with autoresponders. You can load your autoresponder with positive messages, sales tips, and news related to the product or service that is being sold. Many affiliates fail simply because they donyt know how to market a product, and they have little or no support from affiliate managers or up line members! With the use of autoresponders, all of that can change. You should definitely write on some marketing tips, specific to your product or service, and set you downline members up in the mailing list for that series of messages. Send broadcast messages once a month congratulating the top sellers. Send short motivational articles that will keep your downline member upbeat. Failing to communicate with your downline members is the same as ensuring that they fail at the business in most cases. If you want to succeed in affiliate marketing, you have to take steps to help your downline succeed!

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Invoicing with Autoresponders

If you have recurring invoices that you send out, you can easily automate this process with autoresponders. Many business owners find that they spend a good portion the day sending out invoices, or trying to collect on unpaid invoices! This can easily eat into the time that you could be spending generating new business. If the amounts invoiced are the same each month, and due on the same day each week or month, you can easily automate the invoicing process with the use of an autoresponder. Many shopping carts that have autoresponders built in work well for this. Others may take a little time to set up, but in the end, they will save a great deal of time overall. Get extra usage out of the automated invoicing process by adding small messages to the invoices that alert these clients to new products or services that you offer. Think about your phone bill y doesnyt your phone company send out additional sales material with each bill? There is no reason you shouldnyt use this same marketing technique with your autoresponder invoices!

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Improper Uses of Autoresponders

Autoresponders are wonderful! They can be used for a variety of things, but there are several ways that autoresponders should not be used. Using autoresponders in improper ways will make things a bit more difficult for other people, and it could make things really bad for you! Having one autoresponder respond to another autoresponder creates chaos, and in some cases, it can overload servers. This happens when you sign up for something, using your autoresponder email address. You sign up, and a message is sent to someone elseys autoresponder, which responds to your autoresponder, which responds to that autoresponder y and this continues on and on until it is manually stopped and straightened out. Some people use their autoresponder address on purpose when they sign up for discussion lists. In effect, this causes an their autoresponder message to be sent to the entire list, or to one person on the list, each time a person sends a real message to the discussion list. Needless to say, discussion list members and owners frown on this practice, and the autoresponder owner gets banned. Avoid these problems and use your autoresponder in ways that it was meant to be used. Do not use the autoresponder irresponsibly! Not only will you create problems for others, but you may find that you get reported for spam!

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How Important are Autoresponders to Internet Marketing?

Internet Marketing and autoresponders essentially go hand-in-hand. In todayys online business world, you simply cannot succeed at Internet marketing without the use of autoresponders. Autoresponders are used to achieve many of the marketing tasks that are essential to a successful online business. Internet marketing can be very time consuming. Whether you do affiliate marketing or market your own products, an autoresponder is a big part of your marketing arsenal. Autoresponders are used to keep in contact with your past customers, and to develop a relationship with potential customers. An autoresponder can be used to deliver sales messages to your opt-in customer list. It can be used to deliver email courses, to send reminders, and even to help you build an opt-in list if you donyt already have one. There are many creative ways you can use your autoresponder to make more sales and to build customer relations. Any successful marketer will tell you that there are two tools that are vital to any type of online marketing y an opt-in list and an autoresponder. In fact, most marketers will agree that you could take away all of their other marketing tools, but they would fight to the death to keep the list and the autoresponder!

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Give Potential Customers A Preview With Autoresponders

Building customer interest and excitement is the first step to successfully marketing many products. Autoresponders play a vital role in building this interest and excitement. For instance, if you were developing an ebook, you may want to start telling your website visitors and opt-in subscribers about it. Start building interest; tell them what this product will do for them, and how soon it will be available. Do more than build interest by telling them about it. Use an autoresponder to let them preview your product! Even though you will be selling the product, you can allow your potential customers to preview the information. Have you ever seen previews for movies that will be playing intheaters soon? It is the same concept. Load one chapter of the ebook into an autoresponder, and put a form on your website where your visitors can enter their name and email address to receive the preview chapter free of charge. This gets their name on your list of potential customer. Each week, send a reminder email, letting them know how close the release date is, and what they can expect from your product y keep building interest and excitement. Finally, a couple of days before you are ready to launch your product offer those that received the preview the option to buy a pre-release copy. You canopt to offer a discounted price, or leave the price as it will be on launch day y the choice is yours. Take a look at the list of people who signed up to receive the preview. How many of them are still y subscribedy to that list? Theyyve had the option to stop receiving notices about your product, but they chose to keep receiving the information you were sending. These are highly targeted prospects for your product. They have already shown you that they have an interest in your product, and a large number of those people are simply waiting on the autoresponder broadcast message that will let them know that it is time to pick up their copy of your product! Isnyt automation a wonderful thing? Using an autoresponder, you are able to see how much of a market there is for your product, and build a great deal of interest in it before it is ever released. This isthe key to making sales on launch day. Use autoresponders to build the interest. Get your prospects excited about what is about to come y andon launch day, give them what they are waiting for andwatch the sales pour in!

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Getting Your Autoresponder Messages Through The Spam Filters

In light of the spam problem, most email clients now have spam filters installed. These filters catch spam email and either move it to a yspam foldery or automatically delete it. After spending a great deal of time laboring over your series of autoresponder messages, it would be a shame to find out that the majority of the messages that are sent out end up in the spam folder, or are automatically deleted as spam! You can avoid this in two ways. First, when anyone signs up to receive information from your autoresponder, have them automatically redirected to a page that gives them instructions for ywhite listingy you. Email clients have an actual white list where the owner of the email client can add specific addresses that should never be considered spam. The other way to make sure that your autoresponder messages get through the spam filters is to check them using one of the various spam checkers that are available online. These programs are often web based, and free to use. They check your message for words or phrases that commonly trigger spam filters in email clients. Donyt send out any autoresponder messages without doing a spam check first!

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Formatting Autoresponder Messages

Have you received emails that were all broken up? These emails have one or two words on one line, then eight or ten words on the next line. In some cases, one word begins on one line and ends on the next. These emails are very hard to read, and they appear to be very unprofessional. Is this what you want your autoresponder email messages to look like? If not, you need to learn how to format your messages. Start by reading the instructions for your specific autoresponder. Each one operates a bit differently in the way that it handles text. For instance, some autoresponder messages will be messed up if you do put a yhard line breaky at the end of each line, while others will be messed up if you donyt! Find out what the right option is for your autoresponder! Because each email client is different, you should not allow any line in your message to exceed 65 characters. This will help prevent lines from breaking up, and it is achieved by hitting the yentery key at the end of each sixty-five character line. The best way to be sure that your autoresponder messages are delivered in the correct format is to send them to yourself, before you send them to your list!

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